Occupational health (Betriebliches Gesundheitsmanagement)
2012
Occupational health is high on the agenda of employers, health insurance funds and governments. Employers must keep their ageing workforces healthy and start to view health programs as a way to improve their attractiveness as employers. For health insurance funds and governments, the workplace is an important channel for promoting preventive health and healthy lifestyles. While there is a general consensus that occupational health is important, few companies do something about it. So far, only a minority of companies have such programs in place. Our think:act CONTENT analyzes the main hurdles on the way to occupational health and highlights a seven-step program to overcome them.
The study draws on our experience with HR managers, chief medical officers, health ministries and health insurance funds. It shows how companies can identify and address the most important target groups, find the right partners and firmly embed the concept in their organization.

